Even strong engineering firms can struggle to win new business
They may have the right capability, but lack the time and resource for consistent lead generation.
The common gaps behind an inconsistent pipeline
Strong technical capability does not always create regular new business.
1
Full-time sales support is expensive
2
Lead generation gets pushed aside
3
Referrals are inconsistent
4
Generic outreach gets ignored
5
New sectors are difficult to enter
6
Weak leads waste sales time
We solve those issues with a focused commercial process, without the permanent headcount
STEP 1
Identify
200 verified prospects identified every month against your ideal customer profile. Sector, company size, and decision-maker title. No generic lists.
STEP 2
Engage
Personalised outreach runs across email and LinkedIn on your behalf. Engineer-trained language that sounds genuine, in your voice and your sectors.
STEP 3
Qualify
Any prospect showing genuine interest is identified and assessed before anything reaches you. No noise. No wasted calls.
STEP 4
Deliver
Qualified, interested prospects delivered to your team as hot leads with full context. Your team focuses on closing.
STEP 5
Grow
LinkedIn connections with relevant decision-makers grow from Day 21. Monthly reviews refine the approach and improve results over time.
STEP 6
Review
Regular catch-ups analyse campaign data, refine targeting, and improve performance. The system gets sharper with every cycle.
What you get
The research, outreach and qualification needed to create useful sales conversations.
A defined target market
Clear sectors, company criteria and buyer roles based on your offer.
Verified prospects
Relevant companies and decision-makers researched against your Ideal Customer Profile.
Managed outreach
Focused email and LinkedIn activity handled for you.
Qualified handover
Interested prospects passed to your team with the context needed to follow up.
Results from a 21-day live campaign
A snapshot from one live campaign seat. Results vary by sector, offer and target audience.
PROSPECTS
292
Potential contacts identified for the campaign.
CONTACTED
282
Prospects contacted by email or LinkedIn.
ENGAGED
70%
Prospects who opened an email or accepted a LinkedIn request.
REPLY RATE
6%
Prospects who replied by email or LinkedIn.
BOUNCE RATE
1%
Emails that failed to reach the recipient’s inbox.
Clients and partners
Sandown Engineering works alongside engineering, manufacturing and commercial partners who share a focus on practical growth, strong relationships and better business opportunities.
What people say about working with us
Working with Adam has always felt professional and well organised. Adam brings commercial awareness, engineering knowledge and a genuine interest in helping technical businesses build stronger relationships with potential customers.
Stacey Reid
Prototype Electrical Engineer, JLR
Adam came in with a clear commercial understanding of what the business needed and moved quickly to build structure, opening doors in sectors we had not pursued before. He balances commercial awareness with technical credibility.
Simon Collins
Managing Director, SEBI Group
Adam combines strong engineering-sector knowledge with a clear commercial mindset. He communicates openly, gives useful context and understands how technical businesses need to position themselves to the right buyers.
Anna Soboleva
Founder, Nebula Marketing Consultancy